Carly Cantlon is a Designer based in London. Originally from Toronto, she graduated with a design degree from OCAD U and has since worked for studios and freelance clients.
Tearfund Futures
Global charity Tearfund set themselves an ambitious mission: to end extreme poverty. With the help of their sub-brand, We Are Tearfund, they were aiming to bridge the gap between youth in the UK, and donations to global charities.
The brand needed to connect with young people through stories that were happening in real time, while communicating the positive futures they can help to shape.
Digital-first elements such as cursors and tags reference connection, while the tone of voice works to keep faith moving through a balance of hope and grit. Graphic portals reveal the work already happening, highlighting Tearfund's global change initiatives in real time.
Work with Unfound Studio