PRAXIS
We aren’t reinventing the wheel. But we are reinventing what it means to be well. PRAXIS is a meditation pod for high-performing individuals, refrencing the blending of theory and practice.
The brand identity was inspired by a unity of technology and spirit, reflecting the whimsy and awe that can emerge from complex forms and systems. Rooted in duality, the branding is centered around the rationality and efficiency of computing, while simultaneously rejecting the homogeneity of functional spaces.